A coaching business, from no platform to a branded 7-day course

A coaching business with a clear offer and nothing to deliver it on. Lead capture was a quiz run by hand through Instagram direct messages. Every lead lived on a platform the business didn't own, and every result went out manually.

Once the platform existed, the next gap was the course itself. It needed to look like the brand, release one day at a time, and send the right email on the right morning. It also had to work on a phone, because that's where most of the client's audience would be.

Home page, desktopimages/cs01-elv/01-home-desktop.png

Shown as built in August 2026, before the client's course rewrite.

Built in 12 to 14 days.

• A branded Kajabi site, built from an empty account, on the client's own domain
• The Instagram quiz rebuilt as a native Kajabi quiz funnel, with four result pages
• An email sequence for each quiz result: the result email first, then three emails introducing the program, stopping automatically when someone buys
• A course product, checkout and booking system, connected and tested

Home page, mobileimages/cs01-elv/02-home-mobile.png

Quiz question, mobileimages/cs01-elv/03-quiz-question-mobile.png

Quiz result, mobileimages/cs01-elv/04-quiz-result-mobile.png

Checkout, desktopimages/cs01-elv/08-checkout.png

• Module thumbnails for all nine modules, and lesson pages styled in the brand's colors and fonts
• Drip release confirmed across all nine modules, one day at a time
• Nine emails tested against the drip, so each one lands on the morning its day opens
• A completion certificate, branded and triggered automatically
• A free-access link for a private beta group, limited to one use per account
• The companion journal redesigned, in a print version and a fillable version
• Navigation added to the course and home page, beyond the original scope

Module list, test studentimages/cs01-elv/05-module-list.png

Lesson page, mobileimages/cs01-elv/06-lesson-mobile.png

Lead capture

Before Instagram quiz, beforeimages/cs01-elv/12-instagram-quiz-before.png

After Quiz result, mobileimages/cs01-elv/04-quiz-result-mobile.png

Companion journal

Before Journal page, beforeimages/cs01-elv/09-journal-before.png

After Journal page, afterimages/cs01-elv/10-journal-after.png

Certificate

Kajabi default Kajabi's default certificateimages/cs01-elv/11-kajabi-default-certificate.png

Branded Branded certificateimages/cs01-elv/07-certificate.png

The course was handed over built, tested and ready to take customers. Before handover I enrolled as a real customer and went through all seven days as they unlocked. I captured every screen from checkout to the certificate landing on a phone. That record became a 17-page walkthrough the client keeps.

The test also caught something no setting could fix. On some phones, Safari was switching lesson pages into Reader view. That hid the audio player and the Mark Complete button. I traced it, explained it, and wrote a short guide so customers could switch it off.

Shown with the client's permission. Screenshots come from a test student account. No customer details are shown.