Abi AndayaKajabi specialist
All case studies

Case study 06 · Website rebuild

My own site, rebuilt from a general assistant page to a specialist portfolio

Abi Andaya

  • HTML and CSS
  • Positioning
  • Copy
  • Design
Client
Me
Platform
Hand-coded HTML and CSS
Hosting
Vercel
Domain
abiandaya.com
When
November 2026

The situation

My site sold a general virtual assistant. I'd become a Kajabi specialist. It listed eight services at equal weight, including admin support and social media posting. The portfolio page was fifteen category tiles, with "Logo" sitting next to "Kajabi Project Overview." The best work I'd done wasn't on it at all.

What I built

  • One clear title, Kajabi Specialist and Digital Systems Professional, used everywhere
  • Three services instead of eight: build, rebuild and repair, and ongoing ownership
  • Case studies in place of category tiles, each with the situation, the build and the result
  • A homepage that works as a short overview, linking to a full page for each case study, the services, and my story
  • A "How I work" section with the standards written into every proposal
  • A design that works in light and dark mode
  • Moved off Wix to a fast, hand-coded site on my own domain, abiandaya.com

Before and after

The result

The site now matches the work.

Site development by Grace Andaya

Contact

Get in touch

Tell me what you are working with and what is not working. A short message is enough to start. If you already have a Kajabi account, say roughly what state it is in.